Bollywood’s ready for 3D

Hollywood's buzzing with it and now it's time for some cool hi-tech action in Bollywood as well.

To give a first-hand experience of live 3D filmmaking and associated technologies to the film fraternity, Panasonic organised a two-day conclave called Dimensions in Mumbai recently. And guess who was most enthusiastic about it? Karan Johar himself.

KJo said, "I am so excited that the 3D technology is now available to filmmakers like myself. It will literally add a new dimension to our story telling and creative expression. We all acknowledge the influence of this medium and with 3D captivating the audience so much more, there is going to be a new revolution in movie making. I'm sure the next 3D blockbuster movie just like Avatar is going to come from India."

Introducing the brand's internationally acclaimed 'camera to couch' 3D solutions, Daizo Ito, President, Panasonic India, said, "Panasonic has been the harbinger of new technology for several decades now. With Indian creativity getting applauded across the world, it becomes imperative for our company to make available the latest movie-making and broadcast technology in India."

Added Manish Sharma, Director Marketing, "Given the increasing success of 3D internationally, we are happy to bring this technology to India. We take pride in our association with the Indian film fraternity, and this latest technology innovation will serve to further strengthen the relationship."
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