Because Ritesh ordered nicotine-free cigarettes, the portions were shot properly. Since her character gives up smoking, the film carries a good message and won’t be promoting it.
Talking about the issue, Sidhwani said, “It’s a film about a lovable loser and a modern, hip girl. Farhan makes Deepika quit smoking. So we have a nice message in the end. We didn’t want to be responsible for inculcating a bad habit and that’s why these organic cigarettes were needed.”